News & Events

PCS Software Set to Offer World-Class CX with new Chief Customer Officer


Alan Shaw joins leadership team to elevate customer experience and drive ongoing transformation

HOUSTON – (Oct. 14, 2021) – PCS Software (PCS), the leading AI-powered transportation management platform provider for shippers, carriers and brokerages in North America, has named Alan Shaw as its new Chief Customer Officer (CCO). Alan will focus on transforming the customer journey to deliver a fast, easy, responsive, and pre-active experience to every PCS user.

“Alan has a unique blend of skills in strategy, operations, and customer-facing delivery that fit perfectly with our vision,” said Chris Poelma, CEO at PCS Software. “As PCS evolves and expands, the addition of the CCO role with Alan at the helm is vital to ensuring we are offering the best onboarding, training, support and experience in the industry.”

Alan brings 20 years of experience in helping customers to deploy, adopt, and realize value from technology investments. As CCO, Alan will oversee various teams, including services, support, operations and the program management office. Firmly establishing a customer-centric culture, his top priorities include streamlining and automating onboarding and enablement, delivering a robust, self-service friendly support model, and strengthening key processes to allow PCS to scale quickly.

“PCS is a high growth company that offers a truly differentiated platform to an expanding customer base in a critical industry. All of these factors paired with the opportunity to take PCS to the next level through CX is what motivates me,” said Alan. “By putting an emphasis on delivering value and driving outcomes, we’ll be able to scale capabilities, drive adoption and ultimately help customers save time, reduce costs, and grow their businesses faster.”

Prior to joining PCS, Alan held several key leadership positions within SaaS leader BMC Software. For much of his 13-year tenure, he led the company’s Corporate Initiatives team which focuses on driving strategic growth and business transformation, including establishing the Chief Customer Officer role, supporting the company’s evolution towards a cloud-based model, and modernizing its portfolio. Most recently, Alan headed up operations across multiple lines of business and the product organization.

Alan received his Bachelor of Science degree in Chemical Engineering from the University of Notre Dame and a master’s in Business from Emory University.

For more information on PCS Software and its leadership team, visit

About PCS Software

PCS Software is an AI-driven transportation management platform leader fielding disruptive innovation for mid-to-large sized enterprise shippers, carriers, and brokers in the United States and Canada. Cloud-based, API-integrated, PCS Software automates the entire transportation logistics operation via a single, comprehensive solution. Accessible via the web or the companion mobile app, the PCS platform delivers powerful functionality to manage rate and route optimization, mode selection, dispatch/tendering, carrier and fleet management, safety & compliance, freight yard management, settlement/accounting and more. For more information, please visit