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Navigating the Year Ahead in Transportation: Fundamental Best Practices for Success

Today’s transportation market is best described by two words: volatile and uncertain. This makes planning for the year ahead more difficult than ever. However, there are some fundamental best practices that companies can implement to control costs, meet service levels, and reduce risks as effectively as possible, regardless of market conditions. What are these best practices? How can technology, especially transportation management systems, help companies achieve these objectives? How must shippers and carriers think and work differently to create mutually-beneficial relationships?

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Adrian Gonzalez, President of Adelante SCM and host of Talking Logistics

Adrian Gonzalez is a trusted advisor and leading industry analyst with more than 22 years of research experience in transportation management, logistics outsourcing, and other supply chain and logistics topics. He is the founder and president of Adelante SCM, a peer-to-peer learning, networking, and research community for supply chain and logistics professionals. Adelante’s services include Talking Logistics, an online video talk show and blog featuring thought leaders and newsmakers in the supply chain and logistics industry, and Indago, a market research service that brings together a community of supply chain and logistics practitioners who share practical knowledge and advice with each other while giving back to charitable causes.

Prior to his current roles, Adrian held various leadership positions at ARC Advisory Group, Motorola, Polaroid, and Clare. Adrian speaks frequently at industry events and conferences and is regularly quoted in industry publications. He is also a member of the Council of Supply Chain Management Professionals and a LinkedIn Influencer with more than 251,000 followers.

Adrian has a B.S. degree in Materials Science and Engineering from Cornell University. He also earned a Graduate Certificate in Supply Chain Management from Northeastern University, where he has served as an adjunct instructor in their Executive MBA program.